Norway In November: EV Market Share At 80%, Fossils Disappearing





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Electric vehicle pioneer Norway saw plugin vehicle market share standing at 80% in November 2020, up from 60% in November 2019. Old school non-hybrid fossil vehicles saw their share decline to just 10.5% (from 27.1% a year ago). The overall auto market volume was up 25% year-on-year.

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November’s combined plugin share (79.93%) consisted of mostly pure battery electric vehicles (BEVs), at 56.1%, with plugin hybrids (PHEVs) at 23.8%.

The share of non-hybrid combustion vehicles, at just 10.5%, was a new record low, beating out the previous 11.1% low seen in September. This was a precipitous fall from the 27.1% share that these vehicles took in November 2019.

The cumulative year-to-date 2020 plugin share now stands at 73%, up from a cumulative 56% by this point in 2019.

Volkswagen ID.3. Image courtesy Volkswagen.

The most popular BEVs for November were the newcomer Volkswagen ID.3, the MG ZS, and the Audi e-tron:

The newly arriving Volvo XC40 Recharge pure electric also put in a good showing in its first proper month of deliveries, at close to 400 units. It’s a competent compact SUV with 419 km (260 miles) WLTP range. This is a different vehicle from the PHEV variant of the XC40 that has been selling up till now.

Volvo XC40 Recharge. Image courtesy Volvo.

As we saw above, 2020 has now accumulated a plugin share of 73% of the auto market in Norway, up strongly again from the 56% at this point last year. The past three months have all seen plugin sales share average just over 80% of the market.

This recent trajectory raises the question: will the speed of Norway’s plugin transition begin to level off at around 90% and then only gradually reach 100% (as some technology adoption curves do), or will it continue quickly through all the way to 99–100%? I’d be interested to hear your thoughts on this. Please jump in to the comments section below to let me know.



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Dr. Maximilian Holland

Max is an anthropologist, social theorist and international political economist, trying to ask questions and encourage critical thinking. He has lived and worked in Europe and Asia, and is currently based in Barcelona. Find Max's book on social theory, follow Max on twitter @Dr_Maximilian and at MaximilianHolland.com, or contact him via LinkedIn.

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